The Influence of Digital Transformation on Organizational Structure and Culture: A Cross Sectional Study
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Abstract
This article explores how organisational structure and culture are affected by digital transformation, highlighting how firms must change their vision, strategy, operational practises, and corporate culture to keep up with the rapidly evolving digital business environment. Strategic vision, investment alignment, promoting an innovative culture, developing digital competences, and efficient technology use are some of the crucial elements highlighted for a successful digital transformation. The paper also emphasises how crucial it is to adapt institutional and operational ecosystems to make room for cutting-edge corporate strategies and technologies. The findings emphasise the continued need for innovation and adaptation by highlighting the ongoing difficulties and transformational nature of digital change in the modern economy.